/ An inside look at the business of digital content
Archive
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Incontext Perspectives
What CTV marketers can learn from TV’s past mistakes
October 6, 2021 | By Caroline McCarthy, VP, Marketing – true[X]
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Incontext Revenue
OTT monetization needs to adapt fast or die slow
October 5, 2021 | By Johan Liljelund, CTO and Executive Vice President － DanAds -
Incontext Perspectives
Two ways publishers can increase digital ad revenue from news content
October 4, 2021 | By Dave Constantino, VP of Client Development – Oracle Advertising -
DCN’s must reads: week of September 30, 2021
September 30, 2021 | By Michelle Manafy, Editorial Director – DCN -
Incontext Perspectives
How AI can provide publishers with the identity advantage
September 29, 2021 | By Jürgen Galler, CEO and Founder — 1plusX