/ An inside look at the business of digital content
Archive
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Incontext Perspectives
DMPs and SSPs joining forces: a new trend in the privacy era
April 20, 2022 | By Jürgen Galler, CEO and Founder — 1plusX -
Incontext Perspectives
Why advertisers are embracing addressable TV
April 18, 2022 | By Amy Bornong, Content Marketing Manager – Smart AdServer -
Incontext Perspectives
DCN’s must reads: week of April 14, 2022
April 14, 2022 | By Michelle Manafy, Editorial Director – DCN -
Incontext Innovation
Three strategies to help publishers maximize the ecommerce opportunity
April 13, 2022 | By Rebecca Cole, Director of Content and Communications – Sovrn -
Incontext Advertising
Reaching a new value equilibrium between the buy-side and sell-side
April 8, 2022 | By Christopher Guenther, COO – ArcSpan Technologies