/ An inside look at the business of digital content
Archive
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Incontext Perspectives
The case for working with Facebook instead of railing against it
October 6, 2016 | By Mark Glaser, Founder and Publisher – MediaShift -
Incontext Research
Brands and agencies struggle with the pros and cons of walled garden advertising strategies
October 5, 2016 | By Tim Bourgeois — Digital Media Auditor and Consultant -
Incontext Perspectives
Seeing the data for the trees: Overarching themes from Advertising Week
October 4, 2016 | By Eric Hadley, Head of Global Marketing—Outbrain -
Incontext Research
Making metrics meaningful: Benchmarking engaged time
October 3, 2016 | By Kelsey Arendt, Customer Success Manager—Parse.ly -
Incontext Perspectives
DCN’s recommended reading: week of September 29, 2016
September 29, 2016 | By DCN