/ An inside look at the business of digital content
Archive
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Incontext Innovation
Why many mobile ad experiences fail and how to make yours work
April 3, 2018 | By Peggy Anne Salz, Founder and Lead Analyst – Mobile Groove
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Incontext Perspectives
Advertiser concern about journalism’s fate should be due diligence, not philanthropy
April 2, 2018 | By Sam Ford, Media Consultant & Research Affiliate—MIT Comparative Media Studies/Writing -
Incontext Perspectives
DCN’s must reads: week of March 29, 2018
March 29, 2018 | By DCN -
Incontext Perspectives
This Chrome feature, up 21x, is emerging as the next major traffic source for publishers
March 27, 2018 | By John Saroff, CEO—Chartbeat -
Incontext Perspectives
For publishers scorned by platforms, the path forward lies in differentiation and big thinking
March 26, 2018 | By Greg Mason, CEO—Purch