/ An inside look at the business of digital content
Archive
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Incontext Advertising
How media companies can evolve their first-party data strategy
August 14, 2023 | By Jeana Garms, Vice President of Marketing – Arc XP
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DCN’s must reads: week of August 10, 2023
August 10, 2023 | By Michelle Manafy, Editorial Director – DCN -
Incontext Research
Change, lots of it: Enders Analysis on saving local news in the UK
August 10, 2023 | By Chris M. Sutcliffe – Independent Media Reporter -
Incontext Research
For SVOD success, launch with ads from the start
August 8, 2023 | By Rande Price, Research VP – DCN -
Incontext Revenue
Here’s why publishers should be thinking about CTV revenue
August 7, 2023 | By Hunter Terry, GM CTV – Lotame -
Incontext Innovation
What Generative AI means for media companies
August 3, 2023 | By Damian Radcliffe, Carolyn S. Chambers Professor in Journalism – University of Oregon -
Incontext Perspectives
DCN’s must reads: week of August 3, 2023
August 3, 2023 | By Michelle Manafy, Editorial Director – DCN -
Incontext Advertising
5 ways the writers’ and actors’ strike will impact advertising
August 2, 2023 | By Todd Krizelman, CEO – MediaRadar -
Incontext Research
This survey can enhance people’s ability to detect misinformation
August 1, 2023 | By Rande Price, Research VP – DCN -
Incontext Innovation
The media business is constantly evolving. Are your products?
July 31, 2023 | By Ted Lim, Senior Partner, Media – 3Pillar Global -
Incontext Perspectives
DCN’s must reads: week of July 27, 2023
July 27, 2023 | By Michelle Manafy, Editorial Director – DCN -
Incontext Policy
Publishers and platforms face off over the value of news
July 27, 2023 | By Bryson Masse – Independent Journalist