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The inside story on digital content.
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Incontext Perspectives
DCN’s must reads: week of March 7, 2019
March 7, 2019 | By Michelle Manafy, Editorial Director – DCN -
Incontext Marketing
What advertisers think of YouTube’s brand safety problems
March 7, 2019 | By Maureen Morrison, Independent Marketing Consultant -
Incontext Research
Password mooching costs streaming services millions in monthly revenue
March 6, 2019 | By Rande Price, Research Director – DCN -
Incontext Perspectives
How integrating analytical and editorial teams drives subscriptions
March 4, 2019 | By Rachel Williams, Product Marketing Manager—Outbrain -
Incontext Perspectives
Malware and redirects: Publishers need to protect customers now more than ever
March 1, 2019 | By Steve Stup, CRO—The Media Trust -
Incontext Perspectives
DCN’s must reads: week of February 28, 2019
February 28, 2019 | By Michelle Manafy, Editorial Director – DCN -
Incontext Revenue
How The New York Times’ free student subscriptions strategy will pay off
February 28, 2019 | By Chris M. Sutcliffe—Independent Media Reporter -
Incontext Research
Understanding the role of relevance in news consumption
February 27, 2019 | By Rande Price, Research Director – DCN -
Incontext Research
What’s driving traffic? 5 trends based on platform data
February 27, 2019 | By Clare Carr, Vice President of Marketing—Parse.ly -
Incontext Perspectives
Putting users and publishers at the center of the online value exchange
February 26, 2019 | By Denelle Dixon, Chief Operating Officer—Mozilla -
Incontext Perspectives
DCN’s must reads: week of February 21, 2019
February 21, 2019 | By Michelle Manafy, Editorial Director – DCN -
Incontext Research
Understanding consumer motivations delivers an OTT competitive advantage
February 20, 2019 | By Rande Price, Research Director – DCN