/ An inside look at the business of digital content
Archive
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Incontext Advertising
Addressing uncertainty: testing addressability with programmatic curation
April 10, 2024 | By Megan Sullivan‑Jenks, Director, Product Marketing, Supply & Commerce Grid – Criteo -
Incontext Advertising
How publishers can use taxonomies to maximize monetization
April 8, 2024 | By Christopher Guenther, COO – ArcSpan Technologies -
Incontext Research
How to engage young news consumers
April 5, 2024 | By Michelle Manafy, Editorial Director – DCN -
Incontext Innovation
Rappler invests in community to support the future of news
April 4, 2024 | By Esther Kezia Thorpe – Independent Media Reporter -
Incontext Perspectives
DCN’s must reads: week of April 4, 2024
April 4, 2024 | By Michelle Manafy, Editorial Director – DCN -
Incontext Research
Most people opt for free, ad-supported streaming
April 2, 2024 | By Rande Price, Research VP – DCN -
Incontext Advertising
3 Trust signals that help publishers stand out from MFAs
April 1, 2024 | By Rich Murphy, President – Alliance for Audited Media -
Incontext Revenue
Podcasters explore diverse revenue streams in a bid for growth
March 28, 2024 | By Jessica Patterson – Independent Media Reporter -
Incontext Perspectives
A year too long: WSJ reporter Evan Gershkovich’s wrongful imprisonment
March 28, 2024 | By Jay Conti, General Counsel & Executive Vice President—Dow Jones -
Incontext Perspectives
DCN’s must reads: week of March 28, 2024
March 28, 2024 | By Michelle Manafy, Editorial Director – DCN -
Incontext Advertising
Data collaboration gives power to the publishers
March 27, 2024 | By Dave Chokshi, Director of Client Services – Lotame -
Incontext Research
Women just might achieve editorial leadership equity – in 50 years
March 26, 2024 | By Rande Price, Research VP – DCN