/ An inside look at the business of digital content
Archive
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Incontext Perspectives
How one publisher won the brand safety battle
November 5, 2018 | By Alynn Beyder, Senior Product Marketing Manager – IAS -
Incontext Perspectives
The Google monopoly that no one Is talking about
November 2, 2018 | By Justin Choi, Founder and CEO—Nativo -
Incontext Perspectives
DCN’s must reads: week of November 1, 2018
November 1, 2018 | By Michelle Manafy, Editorial Director – DCN -
Incontext Perspectives
Why the time is right to shine a light on ‘dark social’
November 1, 2018 | By Mark Glaser, Founder and Publisher – MediaShift -
Incontext Research
Are mobile news aggregators on the rise as referral traffic sources?
October 30, 2018 | By Clare Carr, Vice President of Marketing—Parse.ly -
Incontext Perspectives
The next frontier in digital ad fraud: local markets
October 29, 2018 | By Kevin Rehberg, Vice President, Client Development – Alliance for Audited Media -
Incontext Perspectives
Mozilla’s path to enhanced tracking protection
October 26, 2018 | By Peter Dolanjski, Product Manager—Firefox -
Incontext Perspectives
DCN’s must reads: week of October 25, 2018
October 25, 2018 | By Michelle Manafy, Editorial Director – DCN -
Incontext Revenue
Moving readers from free to fee: An inside look at successful premium publishing strategies
October 25, 2018 | By Erik Martin—Independent Journalist -
Incontext Research
How publishers align business models with strategies for social media distribution
October 24, 2018 | By Rande Price, Research VP – DCN -
Incontext Innovation
Inside Quartz’ obsessive approach to email newsletters
October 23, 2018 | By Peggy Anne Salz, Founder and Lead Analyst – Mobile Groove -
Incontext Revenue
5 Steps to acquire, upsell, and retain subscribers using customer data
October 22, 2018 | By Michel Benjamin, Director of Marketing—Lotame