/ An inside look at the business of digital content
Archive
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Incontext Innovation
Can newspapers ever be “essential” apps on smartphones?
March 3, 2022 | By Chris M. Sutcliffe – Independent Media Reporter
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Incontext Perspectives
Three key trends in digital media product development
March 2, 2022 | By Chris Hansen, SVP Media and Information Services – 3Pillar Global -
Incontext Innovation
How NYMag, NYT and Atlantic are leveling-up their game strategy
February 24, 2022 | By Esther Kezia Thorpe – Independent Media Reporter -
Incontext Innovation
The rise of NFTs comes with unanswered copyright questions
February 22, 2022 | By Charlotte Ricca – Independent Media Reporter -
Incontext Perspectives
Struggling to implement advertising automation? Here are three critical factors
February 21, 2022 | By Jennifer Choo, Senior Marketing Manager — Theorem Inc. -
Yes, live shopping is a revenue play. But for media execs, there’s more
February 16, 2022 | By Peggy Anne Salz, Founder and Lead Analyst – Mobile Groove -
Incontext Innovation
Regulation, revenue, and relationships top of mind at the 2022 DCN Next: Summit
February 7, 2022 | By Jessica Patterson – Independent Media Reporter -
Incontext Innovation
Exploring the potential – and threat – of the media metaverse
January 25, 2022 | By Chris M. Sutcliffe – Independent Media Reporter -
Incontext Revenue
Avoiding platform-dependence pitfalls in content-powered ecommerce
December 16, 2021 | By Chris M. Sutcliffe – Independent Media Reporter -
Why video might be the key to podcasting success
December 9, 2021 | By Micaeli Rourke – Independent Media Reporter -
Incontext Video
“I Feel Seen”: How HBR connects with Gen Z through video
November 4, 2021 | By Kelsey Alpaio, Associate Editor – Harvard Business Review and
Christine Liu, Innovation Editor – Harvard Business Publishing -
Incontext Perspectives
7 tips to build exceptional site search and discovery
November 2, 2021 | By Pauline Lafontaine, Senior Product Marketing Manager – Algolia