Login
Login is restricted to DCN Publisher Members. If you are a DCN Member and don't have an account, register here.

Digital Content Next

Menu

InContext / An inside look at the business of digital content

Uncategorized

Switchboard

November 29, 2021 | By DCN

Switchboard enables digital teams to be data-driven. These teams have growing silos of disparate data they need to join and visualize to understand their business. Switchboard helps them do that quickly with purpose-built connectors and a cloud-based, self-service automation platform. Our unique domain expertise bridges diverse silos like revenue, impression, audience, and marketing together into a single source of truth. When Switchboard’s co-founders launched Google BigQuery in 2012, they saw first-hand that the amount of data media companies were grappling with was rapidly outstripping their ability to utilize it. Switchboard was created to help solve this problem. Now business analysts at Spotify, Meredith, Fandom, The Financial Times, Orangetheory Fitness, and others get their data operational and visualized at scale without additional headcount or burdening engineering teams. Be Data Strong with Switchboard.

Liked this article?

Subscribe to the InContext newsletter to get insights like this delivered to your inbox every week.