/ An inside look at the business of digital content
DCN’s must reads: week of May 21, 2020
May 21, 2020 | Curated by Michelle Manafy, Editorial Director – DCN@michellemanafy
Here are some of the best media stories our team has read so far this week:
- AdAge | Google’s Digital-Ad Dominance Is Harming Marketers And Publishers, Says New Study (3 min read)
- Adweek | What the Pandemic Means for Publishers (3 min read)
- The Drum | ‘Our priority can’t be to sell advertising’ – Washington Post rethinks revenues in lockdown (5 min read)
- TRUSTX | How to Penetrate the Impenetrable $100 Billion Programmatic Supply Chain (4 min read)
- Digiday | ‘It is not a panacea’: Why log-level data hasn’t lived up to its promise for advertisers (5 min read)
- Adweek | The Race to Build the Perfect Streaming Service (3 min read)
- CNBC | To show how easy it is for plagiarized news sites to get ad revenue, I made my own (13 min read)
- MIT Technology Review | Maybe it’s time to retire the idea of “going viral” (5 min read)