Our recommended reads from around the web:

• The New Yorker: Facebook Should Pay All of Us (4 min read)
• Doc Searls: Separating advertising’s wheat and chaff (13 min read)
• WSJ: Advertisers Only Want to Buy Viewable Mobile Ads, But Sellers Are Waiting For Standards (8 min read)
• Music Business Worldwide: Police hail dramatic reduction of piracy site advertising in UK  (3 min read)
• The Media Briefing: The ethics of autoplay video on Facebook: To play or not to play? (1 min read)
• WSJ: Publishers Love Throwing Events, But It’s No Easy Business (4 min read)
• NYT: Where Clicks Reign, Audience Is King (7 min read)
• The Wrap: News Corp CEO Slams Google, Social Media Companies for ‘Unnatural Act’ of Redistributing Content (2 min read)
• MediaPost: Viewability Crashes, Drops To 44% (2 min read)