/ An inside look at the business of digital content
Archive
-
Incontext Perspectives
Three key takeaways from the media leaders at Folio’s C-Summit
November 7, 2016 | By Michelle Manafy, Editorial Director – DCN
-
Incontext Innovation
Inside the mobile-first, digital always strategy at The Dallas Morning News
October 28, 2016 | By Peggy Anne Salz, Founder and Lead Analyst – Mobile Groove -
Incontext Revenue
Mid-roll ads take off in the video boom
September 22, 2016 | By Mark Glaser, Founder and Publisher – MediaShift -
Incontext Perspectives
Why Google’s crackdown on mobile pop-ups might be a good thing
September 1, 2016 | By Mark Glaser, Founder and Publisher – MediaShift -
Incontext Research
Mobile conversions climb, but cross-device is still a hike
July 29, 2016 | By Peggy Anne Salz, Founder and Lead Analyst – Mobile Groove -
Incontext Perspectives
Why journalistic ethics don’t have to conflict with business success
July 28, 2016 | By Jim Brady, founder and CEO—Spirited Media -
Incontext Research
Video is a big ad opportunity, but it is not without challenges
July 12, 2016 | By Research Team -
Incontext Perspectives
Premium publishers, trust, and ad blocking
July 5, 2016 | By Dr. Johnny Ryan, Head of Ecosystem—PageFair -
Incontext Revenue
Media companies wrestle with ad blocking
June 30, 2016 | By Ron Miller—Independent Technology Journalist -
Incontext Perspectives
Will “out-stream” video ad performance last?
June 23, 2016 | By Mark Glaser, Founder and Publisher – MediaShift -
Incontext Revenue
Google and Facebook devour the ad and data pie. Scraps for everyone else.
June 16, 2016 | By Jason Kint, CEO – DCN -
Incontext Revenue
CBS Interactive Advanced Media bulks up its vertical subscription strategy with TrainerPass
June 7, 2016 | By Michelle Manafy, Editorial Director – DCN