/ An inside look at the business of digital content
Archive
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Incontext Perspectives
Preparing measurement for the post-cookie data divide
October 11, 2021 | By Mark Bausinger Director, Publisher Business Development – DoubleVerify
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Incontext Perspectives
DCN’s must reads: week of October 7, 2021
October 7, 2021 | By DCN -
Incontext Perspectives
What CTV marketers can learn from TV’s past mistakes
October 6, 2021 | By Caroline McCarthy, VP, Marketing – true[X] -
Incontext Video
OTT monetization needs to adapt fast or die slow
October 5, 2021 | By Johan Liljelund, CTO and Executive Vice President － DanAds -
Incontext Perspectives
Two ways publishers can increase digital ad revenue from news content
October 4, 2021 | By Dave Constantino, VP of Client Development – Oracle Advertising