/ An inside look at the business of digital content
Archive
-
Incontext Perspectives
Seeing the data for the trees: Overarching themes from Advertising Week
October 4, 2016 | By Eric Hadley, Head of Global Marketing—Outbrain -
Incontext Research
Making metrics meaningful: Benchmarking engaged time
October 3, 2016 | By Kelsey Arendt, Customer Success Manager—Parse.ly -
Incontext Perspectives
DCN’s recommended reading: week of September 29, 2016
September 29, 2016 | By DCN -
Incontext Research
Social media revenue trends register mix results
September 28, 2016 | By Rande Price, Research VP – DCN -
Incontext Research
Video Ads On Premium Publishers’ Sites Yield 68% Higher Brand Lift
September 27, 2016 | By DCN