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Archive
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Incontext Perspectives
DCN’s must reads: week of August 8, 2019
August 8, 2019 | By Michelle Manafy, Editorial Director – DCN
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Incontext Perspectives
Tear down the funnel and build a pyramid: The shift from purchase funnels to mobile customer journeys
August 6, 2019 | By Peggy Anne Salz, Founder and Lead Analyst – Mobile Groove -
Incontext Perspectives
Trust in Facebook is at an all-time low: Here’s how media companies can use that to their advantage
August 5, 2019 | By Jesse Moeinifar, Founder & CEO—Viafoura -
Incontext Research
The halo effect is real: New research confirms that ads perform better in quality contexts
August 1, 2019 | By Rande Price, Research VP – DCN -
Incontext Perspectives
DCN’s must reads: week of August 1, 2019
August 1, 2019 | By Michelle Manafy, Editorial Director – DCN