/ An inside look at the business of digital content
Archive
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Incontext Innovation
Break social’s hold on readers with live reporting
January 2, 2024 | By Naomi Owusu, CEO and Co-founder – Tickaroo
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Incontext Innovation
Opportunities and risks of multimodal AI for media
November 15, 2023 | By Sam Gould, Senior Consultant – FT Strategies and
Jhanein Geronimo, Associate Consultant – FT Strategies -
Incontext Advertising
What publishers need to know about the media automation journey
November 13, 2023 | By Michele Bavitz, Global Head of Account Management – Theorem -
Incontext Innovation
How media companies can leverage AI wisely–for immediate benefit
November 6, 2023 | By Heather Allerdice-Gerow, Media Industry Lead – 3Pillar Global -
Incontext Innovation
From hype to reality: how AI is shaping the future of news
October 9, 2023 | By Joey Marburger, Director, Vice President of Artificial Intelligence – ArcXP -
Incontext Revenue
Harness the power of generative AI to develop winning revenue strategies
October 5, 2023 | By Richard E. Brown, Media Revenue Consultant -
Incontext Innovation
Seven steps for a successful AI strategy
September 28, 2023 | By Damian Radcliffe, Carolyn S. Chambers Professor in Journalism – University of Oregon -
Incontext Innovation
Condé Nast’s Deborah Brett on the power of partnerships
September 21, 2023 | By Jessica Patterson – Independent Media Reporter -
Incontext Innovation
Digital media game-changers: winning strategies from an unlikely source
September 18, 2023 | By Guyanne Lufrano, People & Partnerships – Switchboard Software -
Incontext Research
Research suggests business as usual with AI and the media
August 29, 2023 | By Theresa Cramer – Independent Journalist -
Incontext Innovation
What Generative AI means for media companies
August 3, 2023 | By Damian Radcliffe, Carolyn S. Chambers Professor in Journalism – University of Oregon -
Incontext Innovation
The media business is constantly evolving. Are your products?
July 31, 2023 | By Ted Lim, Senior Partner, Media – 3Pillar Global