/ An inside look at the business of digital content
Archive
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Incontext Innovation
How Vix fueled 10x audience growth with Hispanic audiences
December 17, 2020 | By Peggy Anne Salz, Founder and Lead Analyst – Mobile Groove -
Incontext Innovation
Focus on the future for a successful automation journey
December 16, 2020 | By Jay Kulkarni, CEO – Theorem Inc. -
Incontext Innovation
Web accessibility isn’t just an ethical duty – it’s good business
December 10, 2020 | By Greg Dool – Independent Media Reporter -
Incontext Innovation
Streamlined streaming: How to improve newsroom efficiency
December 1, 2020 | By David Hemingway, Sr. Product Manager, New Ventures – Bitcentral -
Incontext Innovation
Rethinking ad production for connected TV
November 24, 2020 | By Simon Asselin, SVP, Engineering – trueX -
Incontext Innovation
Text-to-speech is the audio opportunity no one’s talking about
November 5, 2020 | By Charlotte Ricca – Independent Media Reporter -
Incontext Innovation
How Vox Media uses its podcast network to grow franchises
October 15, 2020 | By Esther Kezia Thorpe – Independent Media Reporter -
Incontext Perspectives
How machine learning improves header bidding
October 15, 2020 | By Ankit Oberoi, CEO & Co-Founder – AdPushup -
Incontext Innovation
How content companies can ring in the revenues this holiday season
October 13, 2020 | By Peggy Anne Salz, Founder and Lead Analyst – Mobile Groove -
Incontext Innovation
Five tips for running (much) better online events
October 12, 2020 | By Corinne Podger—Director, Digital Skills Agency -
Incontext Innovation
How NowThis’ new channel plans to tackle climate in a crowded video ecosystem
October 8, 2020 | By Evan DeSimone – Independent Journalist -
Incontext Innovation
Insight killed the video star: The role of video in premium subscriptions
October 1, 2020 | By Chris M. Sutcliffe – Independent Media Reporter