Here are some of the best media stories our team has read so far this week:

• The Wall Street Journal | Advertising Is Dead. Long Live Advertising. (6 min read)
• Mediaite | Sorkin Grills Elon Musk For ‘Throttling’ The New York Times: ‘What Does That Say About Free Speech?’ (2 min read)
• The New York Times | The N.F.L. Looks Beyond Game Day to Try to Create a Streaming Universe (8 min read)
• Digiday | Mythbuster: How the inconsistent definition of click-through rates affects publishers and their advertisers (6 min read)
• IT World Canada | ‘Meta has editorial power to use indiscriminately if content threatens their bottom line’, says Center for Countering Digital Hate (3 min read)
• CNN | Major brands are not only pausing ads on Elon Musk’s X. They’re stepping away from the platform altogether (3 min read)
• Financial Times | Elon Musk delivers diatribe against advertisers over X boycott ‘blackmail’ (3 min read)
• AdExchanger | Adalytics Exposes An Alleged $10.5 Billion Black Hole In The Google Search Partners Program (7 min read)
• The New York Times | At Meta, Millions of Underage Users Were an ‘Open Secret,’ States Say (5 min read)