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DCN’s must reads: week of March 2, 2023
March 2, 2023 | By Michelle Manafy, Editorial Director – DCN@michellemanafy
Here are some of the best media stories our team has read so far this week:
- Variety | In Hollywood Contract Talks, the Push for Viewership Data May Become a Flash Point (3 min read)
- FT | Meta’s AI-driven advertising system splits marketers (6 min read)
- Hollywood Reporter | YouTube’s Podcast Play Comes Into Focus Amid Skepticism From Creators (4 min read)
- Digiday | Quarterly ad spending recap: Green shoots of ad spending growth will take time to bloom (4 min read)
- WNIP | Publishers: The business case for diversity and inclusion (7 min read)
- The Hollywood Reporter | Pivot to … Something? The Blurry Future of Podcasting (6 min read)
- NBCU | How Journalists Can Responsibly Report on Trans Kids (10 min read)
- Digiday | Marketers seek adaptability amid a fragmented post-cookie landscape (5 min read)