/ An inside look at the business of digital content
DCN’s must reads: week of March 7, 2019
March 7, 2019 | By Michelle Manafy, Editorial Director – DCN@michellemanafy
Here are some of the best media stories our team has read so far this week:
- MIT Technology Review | Zuckerberg’s new privacy essay shows why Facebook needs to be broken up (7 min read)
- MediaPost | Brands Lose Up To An Estimated $50 Billion Annually From Ad Fraud (2 min read)
- Wired | A Second Life for the ‘Do Not Track’ Setting—With Teeth (5 min read)
- TechCrunch | Privacy complaints received by tech giants’ favorite EU watchdog up more than 2x since GDPR (17 min read)
- Yahoo Finance | Why Facebook, Google, and Twitter don’t want to be media companies (6 min read)
- The Financial Times | Silicon Valley lobbies hard to kill off California privacy rules (3 min read)
- Adweek | A Look Inside the 2019 Ad-Tech Outlook (4 min read)
- Redef | Big Media Isn’t Ready to Fight Back (Netflix Misunderstandings, Pt. 5) (22 min read)
- AdExchanger | Without A Real Programmatic Direct Plan, Publishers Face PMP Pain (4 min read)
- Recode | Can the media business be saved? A “Spotify for news” is not the answer, says News Media Alliance CEO David Chavern. (47 min listen)