Our recommended reads from around the web: 

• AdExchanger: The End Of Header Bidding? Google Opens Up Dynamic Allocation To Outside Demand (3 min read)
• The Information: Escaping the Digital Media ‘Crap Trap’ (6 min read)
• Hollywood Reporter: How Old Media Is Bankrolling the Upstarts (1 min read)
• Digiday: The Economist’s Paul Rossi on the need for balanced revenue models for media (4 min read)
• The Globe and Mail: Publishers bracing for the brave new world of Internet advertising (5 min read)
• The New York Times: Public Editor No. 5 Is Yesterday’s News (5 min read)
• American Press Institute A new understanding: What makes people trust and rely on news (72 min read)
• Rafat.org: The End of Scale (4 min read)
• The Washington Post: Yahoo’s got millions of users, but it’s still in decline. What went wrong? (7 min read)
• The New York Times: Media Websites Battle Faltering Ad Revenue and Traffic (6 min read)
• Advertising Week Europe: The Death of the Wild West: Putting the Consumer First in the Ad Block Debate – VIDEO (37 min)