/ An inside look at the business of digital content
DCN’s recommended reading: week of September 24, 2015
September 24, 2015 | By DCN
Our recommended reads from around the web:
- MIT Review: Facebook’s Like Buttons Will Soon Track Your Web Browsing to Target Ads (3 min read)
- Digiday: After filtering for fraud, AppNexus transactions fell by 65 percent (2 min read)
- FT: Google charges for YouTube ads even when viewed by robots (5 min read)
- Tom’s Guide: Ad Block Apocalypse? Here’s How to Save the Web (15 min read)
- David Caroll: Adblock as a Tragedy of the Commons (12 min read)
- TonyHaile: What we break when we fix for Ad Blocking (5 min read)
- AdWeek: Facebook’s ‘Ludicrous’ Video Ad Metrics Highlight Digital’s Lingering Low Standards, Martin Sorrell Says (2 min)
- USAToday: Wolff: Ad blockers impair digital media (5 min read)
- Stratechery: Popping the Publishing Bubble ( 8 min read)
- Doc Searls, Harvard Blog: How adtech, not ad blocking, breaks the social contract (6 min read)
- Doc Searls, Project VRM: A Way to Peace in the Adblock War (4 min read)
- WSJ: Belkin Pulls Back on Programmatic Ads (2 min read)