Research / Insights on current and emerging industry topics

It’s time to align data practices with consumer expectations

To better understand consumer expectations with online data collection practices, Digital Content Next (DCN) surveyed a nationally representative sample of adults in the U.S.

April 27, 2020 | By Rande Price, Research Director – DCN Ad Blocking, digital advertising, digital privacy, personalization, privacy

New DCN research explores consumer appetite and satisfaction for digital subscriptions

September 19, 2019 | By Rande Price, Research Director – DCN

DCN Direct Audience Revenue Case Studies Report

February 6, 2019 | By Rande Price, Research Director – DCN

Research

Uneven content policies and moderation practices: How YouTube’s standards fare
July 21, 2020 brand safety, content strategy, social platforms
Research

The market is flooded with streaming options. But are consumers satisfied?
July 14, 2020 consumer expectations, streaming video, subscriptions
Research

Analyzing the past, present, and future impact of Covid-19 on readership
July 13, 2020 supporter, traffic, user engagement
Research

The news topics driving today’s U.S. audience attention in six categories
July 8, 2020 consumer engagement, news consumption, supporter, traffic
Research

How publishers can reset to serve a cookie-less digital marketplace
July 7, 2020 cookies, digital advertising, first party data, third party data
Research

Nonprofit newsrooms proliferate with an emphasis on audience connections
June 30, 2020
Research

Advertising’s return to “normal” following Covid-19
June 24, 2020 digital advertising revenue, supporter
Research

Some good news, and some bad news, in Reuters’ annual report
June 23, 2020 news, news consumption, social media distribution, subscriptions, trust
Research

Content moderation is serious business. Social platforms need to act like it
June 16, 2020 social platforms
Research

Adding algorithms in the newsroom can help build trust
June 9, 2020 AI, news, trust
Research

Gen Z has a misinformation problem
June 4, 2020 consumer behavior, Gen Z, news consumption, social media
Research

The impact of Covid-19 on ad investment: “We’ll feel this for a generation”
June 3, 2020 digital advertising revenue