Research / Insights on current and emerging industry topics

DCN explores the rise of, and best practices for, AVOD and FAST services

DCN partnered with Magid to uncover insights on how the streaming market is developing and to take advantage of the growth in AVOD and FAST. This new report is exclusive to DCN members.

October 12, 2022 | By Rande Price, Research VP – DCN AVOD, FAST, streaming video

It’s a critical time to refocus your subscription strategy

September 15, 2022 | By Rande Price, Research VP – DCN

2021 DCN Research: Gen Z Digital Media Attitudes, Values & Behavior

September 13, 2021 | By DCN

Advertising

Advertisers and consumers are losing faith in Facebook. So what’s next?
July 12, 2022 digital advertising, supporter
Research

Key trends shaping the booming streaming market
June 28, 2022 streaming video, subscriptions
Research

How the right CMS can accelerate digital transformation for publishers
June 21, 2022 CMS, content management
Research

Digital News Report 2022: Four key implications for publishers
June 15, 2022 data, diversification, Gen Z, news consumption, revenue
Research

Publishers explore subscription models focused on inclusivity
June 14, 2022 subscription models
Research

How ad-supported options are shaping the future of video streaming
June 6, 2022 AVOD, FAST, streaming video
Research

Europe’s CTV audience is switched on for ads
June 1, 2022 AVOD, CTV, FAST, supporter
Research

Publisher demographics are more effective than data-brokered targeting
May 24, 2022 contextual, demographics, digital advertising, targeting
Research

Publishers’ video focus among major shifts for 2022
May 17, 2022 AI, social platforms, video
Research

Streaming drives this year’s upfronts
May 10, 2022 CTV, FAST, streaming
Research

The value of a shared experience: co-viewing and CTV
May 3, 2022
Advertising

Contextual may be a better alternative to behavioral advertising
April 26, 2022 data, digital advertising, personalization, tracking