Research / Insights on current and emerging industry topics

Archive

New DCN consumer research: Digital Media Subscription Tracking

May 23, 2023 | By Rande Price, Research VP – DCN streaming video, subscriptions

DCN explores the rise of, and best practices for, AVOD and FAST services

October 12, 2022 | By Rande Price, Research VP – DCN

It’s a critical time to refocus your subscription strategy

September 15, 2022 | By Rande Price, Research VP – DCN

Research

How publishers are building connections with young audiences
March 29, 2023 generation z, generational media usage, millennials, supporter
Research

Building an ethical framework for decentralized social technologies
March 28, 2023 AI, blockchain, ethics
Research

Younger audiences pay for news—when they think it’s valuable
March 21, 2023 audiences, generational media usage, news consumption, subscriptions
DE&I

The pink collar pay gap persists
March 15, 2023 equity
Research

Understanding the dimensions of trust in the news media
March 7, 2023 trust
Research

What’s behind digital media’s confidence – and priorities?
February 28, 2023 cookies, DE&I, revenue diversification, staffing, subscriptions
Research

How two publications are attracting new, younger audiences
February 20, 2023 audience, subscriptions
Advertising

Publishers vs. walled gardens: Can your data tech compete?
February 16, 2023 clean rooms, data, digital advertising, supporter
Research

2023 strategies for subscription growth
February 7, 2023 subscriptions
Policy

A state-by-state evaluation of internet privacy laws
February 6, 2023 policy, privacy
Advertising

The programmatic ad market benefits from standardization and transparency
January 30, 2023 digital advertising, programmatic
Research

Focus on the customer journey to retain subscribers
January 24, 2023 subscriptions, ux