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X-WR-CALDESC:Events for Digital Content Next
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DTSTART;TZID=America/New_York:20241009T120000
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DTSTAMP:20260411T063909
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SUMMARY:Video Strategy Day
DESCRIPTION:This half-day live event in NYC will bring together DCN members to discuss the critical topics impacting the video business today including SVOD/AVOD/FAST strategy\, content production\, audience dynamics\, product differentiation and more. Join us for this closed-door\, members-only event\, the best place to share insights with your senior executive peers that will shape and grow your business. \nSponsored by:
URL:https://events.digitalcontentnext.org/2024-video-strategy-day#new_tab
CATEGORIES:DCN Events
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241015T110000
DTEND;TZID=America/New_York:20241015T114500
DTSTAMP:20260411T063909
CREATED:20241009T185513Z
LAST-MODIFIED:20241016T140800Z
UID:43916-1728990000-1728992700@digitalcontentnext.org
SUMMARY:Legal and Legislative Monthly Virtual Meeting
DESCRIPTION:Chris Cillizza will be our guest speaker on the October call of the Legal and Legislative Committee where he will discuss the landscape\, issues and candidates for the 2024 election. Chris has established himself over the past three decades as one of the leading voices in political analysis\, having worked for the Cook Political Report\, Roll Call\, Washington Post and CNN. \nThe DCN Legal and Legislative Committee’s monthly virtual meetings summarize and comment on important policy\, legal\, and legislative news surrounding digital content. \nThis is a free event for DCN members.  The unique\, members-only attendee list allows for open conversation\, information sharing and networking .  Please feel free to share this invitation to colleagues within your organization.
URL:https://digitalcontentnext.org/event/legal-and-legislative-monthly-virtual-meeting-2024-oct/
CATEGORIES:DCN Events
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DTSTART;TZID=America/New_York:20241016T120000
DTEND;TZID=America/New_York:20241016T120000
DTSTAMP:20260411T063909
CREATED:20231214T215019Z
LAST-MODIFIED:20241016T210856Z
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SUMMARY:Hot Topic: Advertising Strategy - Unlocking the power of publisher first-party signals: Inside Hearst’s AURA Project
DESCRIPTION:DCN members can view the on-demand video by logging in or registering for the DCN website member center using the links in the top right corner of the site. Please note this account is separate from your event registration profile. If you have trouble\, please contact us (members@digitalcontentnext.org.) \n\nJoin Mike Nuzzo\, SVP and Head of Data Solutions at Hearst\, and Alex Dzegar\, Customer Success Director at Permutive\, as they unpack the inception and evolution of Hearst’s groundbreaking AURA project. The session includes exclusive insights into Hearst’s first-party data infrastructure\, the proprietary content taxonomy AURA leverages\, critical metrics from AURA’s beta testing\, and how they partner with Permutive’s Audience Activation Platform. \nThese hot topic discussions will bring together DCN members to discuss the most pressing issues impacting their ad sales and business teams: From managing a cookie-less future\, to brand safety\, to tensions between advertising and subscriptions and more – these closed-door\, members-only discussions are the best place to share insights with your senior executive peers that will shape and grow your business. \nSession sponsored by:
URL:https://digitalcontentnext.org/event/2024-hot-topic-advertising-strategy-942358/
CATEGORIES:DCN Events
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241017T110000
DTEND;TZID=America/New_York:20241017T114500
DTSTAMP:20260411T063909
CREATED:20231214T224306Z
LAST-MODIFIED:20241018T131430Z
UID:41221-1729162800-1729165500@digitalcontentnext.org
SUMMARY:Unleashing Innovation: Tech & AI Leadership with Vineet Khosla\, CTO\, The Washington Post
DESCRIPTION:Chief Technology Officer Vineet Khosla is leading the charge of infusing AI across all aspects of The Washington Post. With a deep background in technology\, including at Uber and Apple\, and with AI\, machine learning and cloud computing\, he is a senior advisor to the CEO leading innovation strategy and building a transformative user ecosystem that enhances the reader experience and provides opportunities for growth.
URL:https://digitalcontentnext.org/event/2024-unleashing-innovation-tech-ai/
CATEGORIES:DCN Events
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241030T110000
DTEND;TZID=America/New_York:20241030T114500
DTSTAMP:20260411T063909
CREATED:20231214T214946Z
LAST-MODIFIED:20241030T180428Z
UID:41181-1730286000-1730288700@digitalcontentnext.org
SUMMARY:Hot Topic: Advertising Strategy - Unlocking the Power of Enthusiast Verticals
DESCRIPTION:DCN members can view the on-demand video by logging in or registering for the DCN website member center using the links in the top right corner of the site. Please note this account is separate from your event registration profile. If you have trouble\, please contact us (members@digitalcontentnext.org.) \n\nUnlocking the Power of Enthusiast Verticals: Advertising to the military community through authentic engagement across platforms \nThe military community represents a significant and influential market segment with substantial spending power\, often exceeding that of the general population in key categories. Advertisers need to connect with this community in an authentic and meaningful way\, understanding where they over-index and why this matters. \nJoin Recurrent’s VP of Military Partnerships and U.S. Air Force Spouse\, Katherine Torres-Pummill as she delves into the importance of authentically engaging with the military community. She will discuss strategies for connecting with this powerful audience across digital\, video\, and event platforms\, and how to build partnerships that resonate within the community. Discover the nuances of effectively selling to the military audience and why authenticity is crucial for long-term success. \nThese hot topic discussions will bring together DCN members to discuss the most pressing issues impacting their ad sales and business teams: From managing a cookie-less future\, to brand safety\, to tensions between advertising and subscriptions and more – these closed-door\, members-only discussions are the best place to share insights with your senior executive peers that will shape and grow your business.
URL:https://digitalcontentnext.org/event/2024-hot-topic-ad-strategy-972393/
CATEGORIES:DCN Events
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