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X-WR-CALDESC:Events for Digital Content Next
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SUMMARY:Taking Pulse: Subscriptions - Leveraging streaming war strategies for news subscription growth
DESCRIPTION:DCN members can view the on-demand video by logging in or registering for the DCN website member center using the links in the top right corner of the site. Please note this account is separate from your event registration profile. If you have trouble\, please contact us (members@digitalcontentnext.org.) \nAs the news industry navigates the digital landscape and transformation\, understanding the core pillars driving subscription growth is paramount. Drawing inspiration from the intense competition witnessed in the Streaming Wars\, we’ll delve into how News organizations can harness the successful strategies of streaming giants and also uncover how WSJ is leveraging these pillars to hypercharge subscription growth. \nReema Rao (VP of Marketing Strategy\, The Wall Street Journal) is a seasoned marketing and media executive with 15+ years of expertise in consumer products\, brand management and digital subscription services. Reema joined Dow Jones in 2023 to lead and operationalize strategic plans to drive The Wall Street Journal’s direct-to-consumer (DTC) digital subscription and revenue growth. She oversees cross-functional workstreams that execute end-to-end strategies across brand\, acquisition\, engagement and retention. \nThese virtual events will bring together DCN members to discuss the most pressing issues impacting their subscription strategy: From audience development\, to interplay with advertising\, to encouraging maximum engagement and more – these closed-door\, members-only discussions are the best place to share insights with your senior executive peers that will shape and grow your business.
URL:https://digitalcontentnext.org/event/2024-taking-pulse-subs-962340/
CATEGORIES:DCN Events
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DTSTART;TZID=America/New_York:20240521T110000
DTEND;TZID=America/New_York:20240521T114500
DTSTAMP:20260411T140210
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SUMMARY:Legal and Legislative Monthly Virtual Meeting
DESCRIPTION:The DCN Legal and Legislative Committee’s monthly virtual meetings summarize and comment on important policy\, legal\, and legislative news surrounding digital content. \nAgenda: Update on Federal Privacy\, Kids Safety and AI Legislative Efforts \nThis is a free event for DCN members.  The unique\, members-only attendee list allows for open conversation\, information sharing and networking .  Please feel free to share this invitation to colleagues within your organization.
URL:https://digitalcontentnext.org/event/legal-and-legislative-monthly-virtual-meeting-2024-05/
CATEGORIES:DCN Events
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240523T110000
DTEND;TZID=America/New_York:20240523T114500
DTSTAMP:20260411T140210
CREATED:20231214T222720Z
LAST-MODIFIED:20241016T140908Z
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SUMMARY:DCN 1H Media Insights Exchange: A Discussion for Benchmark Participants
DESCRIPTION:If your company currently participates in DCN benchmark reports\, you can access the Video on Demand by signing into the DCN member center (or create an account) using the link in the top right corner. \nIf you’d like to access the report\, or if your company is currently not participating in DCN benchmark reports\, and you are interested or have any questions\, please contact Rande@digitalcontentnext.org. \n***** \nJoin your fellow benchmark participants for a timely discussion and insights about market expectations through year-end. Here’s what we have planned: \n\nInsights from a leading industry analyst on business expectations through year-end;\nTrends from DCN’s latest Quarterly Revenue Report;\nNEW data from the second wave of DCN’s consumer subscription research\, the Digital Media Subscription Tracking report; and\nQ&A and open discussion with members.\n\n***** \nDCN’s benchmark products include the Quarterly Revenue Report\, Annual Benchmark Report\, Quarterly Digital Media Subscription Tracking Report\, and the Media Insights Exchange events. All products are exclusive to DCN members who participate and contribute data under NDA. \nWe’d love for others who will benefit from this event to join\, so please share this invitation with your organization. We appreciate you and your team’s support of DCN’s benchmark products \nIf your company is currently not participating in DCN benchmark reports\, and you are interested or have any questions\, please contact Rande@digitalcontentnext.org.
URL:https://digitalcontentnext.org/event/2024-1h-media-insights-exchange/
CATEGORIES:DCN Events
ATTACH;FMTTYPE=image/png:https://digitalcontentnext.org/wp-content/uploads/2024/01/DCN-Benchmark-Report-QRR-FOBS-Logo.png
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DTSTART;TZID=America/New_York:20240529T110000
DTEND;TZID=America/New_York:20240529T114500
DTSTAMP:20260411T140210
CREATED:20231214T222454Z
LAST-MODIFIED:20240529T163652Z
UID:41205-1716980400-1716983100@digitalcontentnext.org
SUMMARY:Taking Pulse: Subscriptions - Using newsletters to enhance the value of subscriptions
DESCRIPTION:DCN members can view the on-demand video by logging in or registering for the DCN website member center using the links in the top right corner of the site. Please note this account is separate from your event registration profile. If you have trouble\, please contact us (members@digitalcontentnext.org.) \nLeveraging newsletters to maximize engagement and value of your subscriptions. \nSarah Ebner is an award-winning journalist who is currently executive editor and head of newsletters at the FT\, which she joined in April 2021. She is an expert in newsletters and digital journalism and was the first ever head of newsletters at The Telegraph\, where subscriptions from newsletters went up from 5\,000 in 2018 to over 30\,000 in 2020. Sarah is a former deputy editor of the Jewish Chronicle where she had special responsibility for digital and launched a new website in 2016. It garnered record traffic. \nThese virtual events will bring together DCN members to discuss the most pressing issues impacting their subscription strategy: From audience development\, to interplay with advertising\, to encouraging maximum engagement and more – these closed-door\, members-only discussions are the best place to share insights with your senior executive peers that will shape and grow your business.
URL:https://digitalcontentnext.org/event/2024-taking-pulse-subscriptions-986124/
CATEGORIES:DCN Events
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