Digital Content Next will present research designed to capture how members are using or considering time metrics. This topic has generated a lot of attention in recent weeks, including Jason Kint’s piece this week in Huffington Post:  Why Your Attention Is Worth More Than Your Click.  In addition to the research results, we’ll host a panel discussion to dive deeper on the issues with:

• Chartbeat, Josh Schwartz, Chief Data Scientist
• MOAT, Jonah Goodhart, Founder
• Daniel Rothman, US Director of Insights, Financial Times
• Zach Chapman, VP Digital Sales, ESPN
• Meredith King, VP Digital Strategy and Operations, Wall Street Journal
• Moderated by Michael Sebastian, Ad Age:  Is Digital Advertising Ready to Ditch the Click?

This is a DCN Publisher Member Event.