Login
Login is restricted to DCN Publisher Members. If you are a DCN Member and don't have an account, register here.

Digital Content Next

Menu

InContext / An inside look at the business of digital content

Uncategorized

IPONWEB

September 17, 2014 | By DCN

IPONWEB (acquired by Criteo) is a world leader in delivering 1st-party media trading systems to publishers, advertisers, and innovative companies helping to power the digital advertising ecosystem. As a pioneer in programmatic, RTB, and machine learning, IPONWEB has spent the last 12 years engineering highly-customized, real-time trading platforms for more than 100 companies globally across all media channels, including digital, video, mobile, TV, and DOOH. IPONWEB’s suite of purpose-built tools enable publishers to take back control of their inventory and monetization strategies to achieve greater technology independence and extract maximum value for every impression they sell. IPONWEB is also proud to have been selected by DCN to provide the technology powering the TrustX advertising exchange.

Liked this article?

Subscribe to the InContext newsletter to get insights like this delivered to your inbox every week.