Jenny Burke serves as Executive Vice President, Advertising Strategy within NBCUniversal’s Advertising and Partnerships division. In this role, Jenny has oversight of NBCU’s One Platform growth strategy ranging from global, to local, to streaming, continuing to drive the transformation of advertising at NBCUniversal. Jenny’s organization is structured into three key areas in support of NBCU’s One Platform growth strategy: Agency Strategy, Peacock Strategy and Global & Local Integration Strategy.
Jenny has been with the company for 20 years beginning first in NBC Olympics Finance and Production, and then joining Ad Sales in 2006 to help launch a new Digital Sales team. As she expanded her Strategy role more broadly over the last several years, she has always kept digital at the core of her expertise spanning NBCU’s digital properties across their One Platform including Peacock, NBC’s ad-supported streaming service. Jenny reports to Krishan Bhatia, President and Chief Business Officer, Advertising and Partnerships, NBCUniversal.
Jenny was named to Adweek’s “Young Influentials” in 2020. She earned a Bachelor’s of Business Administration from the University of Notre Dame and a Masters of Business Administration from Columbia Business School.